|
|
 |
 |
 |
| |
|
|
| |
|
 |
|
|
 |
|
 Press Releases
 |
Chicago Illinois, January 2, 2008 10:30 AM
Wyncrest Inc. Announces sales leads management tool.
Wyncrest Group, Inc. (WYCT- news) introduced a Method for Controlling Contact Information in Electronic Commerce System. A patent pending business method for controlling the sale of contact information to telemarketers. This software implemented solution addresses the greatest challenge facing the market of lead trading; trust. Financial service sales prospects are gathered on the Internet by independents and then sold to providers in the industry. Price performance of deliverables and client tracking through the sales cycle are improved with this proprietary method. By exploiting capabilities of this latest generation of software tools for producing Rich Internet applications, business logic once only performed on servers can run on client devices to reliably protect the seller’s intellectual property.
The significance of this invention to this marketplace is profound. The inefficiencies burdening the sales lead marketplace result in needlessly high prices and inhibit participation. The consumer loses choice and value. With mutual trust between traders comes a reduced risk premium on prices and while enticing new participants to the marketplace. The result is a fair price for leads that perform as represented. Added investment to lead quality is rewarded with price and seller find comfort in participation in the future value of the transaction.
“Wyncrest has no desire or plan to sell or support a product based on this technology but we continue to develop tools to support our operations which may become available for eventual license, but many customers have expressed their interest in the concept and have encouraged us toward commercializing the idea”,
said Bill McFarland - Chairman/The Board. |
|
|
